Services

Communication Strategy ​

Village PR believes in the need for action and will never settle for simply raising awareness. Together we will ensure that your not-for-profit is using the most modern communication techniques while maximizing existing resources.

Training​

Using a tailored training program, Village PR helps clients to boost and build upon skillsets in areas such as social media, media relations and strategic communications. Upcoming Training Schedule

Social Media Management

By developing and posting social media content and engaging with your followers, Village PR can help to reduce your not-for-profit’s daily workload, while moving your organization closer to its concrete goals.

Media Relations ​

The voice of your not-for-profit deserves to be heard! Village PR provides a connection to major Canadian media outlets and excels in both interview preparation and the development of unique, impactful messaging. ​

Crisis Communication

Knowing that preparation is key, together we will anticipate and prepare for worst-case scenarios. Should an incident put the reputation of your not-for-profit on the line, Village PR will be there to support you through it.

Social Media Policy​

Your staff’s posts from their personal social media accounts can hurt your organization’s reputation, as happened here and here. To address the risks, Village PR is able to draft custom policies based on current Canadian employment law.

What Clients Say

Heather provides honest advice and insight in a way that shows she truly cares about her clients. Her attention to detail and availability has been exactly what we needed when strategically planning our communications goals. And, invaluable during a media crisis. Highly recommend her!
Tia Loftsgard
Executive Director, Canada Organic Trade Association
It has been an absolute pleasure to work with Village PR. Heather has provided us with thoughtful communications guidance and strategic media relations support, and helped us to grow our capacity to communicate effectively. Heather is responsive when sudden needs arise, provides excellent one-on-one coaching, and has a thorough understanding of both our client needs, as well as the broader health sector. On top of all of that, what truly sets her apart is her passion and genuine desire for us to succeed.
Naini Cloutier
Executive Director,Somerset West Community Health Centre

Focus Areas

Community

Because when the needs of every member of our community are met, we are all better off.​

Health

Because every person deserves equal access to quality healthcare.

Disability

Because each individual should be empowered to make their own decisions and supported in living a full life.

Environment

Because the earth is owed both respect and protection for its water, land and animals.

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About

Heather Badenoch is Village PR’s Chief Strategist. She is a graduate of Carleton University’s Sprott School of Business who works strategically and creatively with her clients to accomplish their communication goals.  In 2002, Heather left private sector communications to find meaningful work that aligned with her values. Feeling an instant connection to individuals relentlessly dedicated to change, she found her calling in the not-for-profit sector and has never looked back. In her career of supporting organizations across Canada for over fifteen years, Heather has developed a deep appreciation and understanding of the players, pressures and meaningful work being done by the not-for-profit sector.

A passionate animal lover, Heather is currently a volunteer at Community Veterinary Outreach clinics, a past Volunteer Ottawa board member and the past Vice President and Membership Chair of the Canadian Public Relations Society Ottawa-Gatineau chapter. Her awards include the 2014 Outstanding Contribution Award from Volunteer Ottawa and the 2005 City of Ottawa Civic Appreciation Award for Community Activism which she received alongside the Hope Volleyball Summer Fest planning team.

In early 2018, Heather became a living liver donor in Toronto, to a child she has never met.

When not working with clients, volunteering or spending time with family and friends, Heather and her husband, contractor Paul, can often be found embarking on another Pinterest-driven house project, or walking their sweet rescue dog Abbey.

GET IN TOUCH

Call me 613-859-8232